Every major agentic commerce framework defines what credentials can do. None define who is behind the agent. Proof's open ...

NBA All-Star Victor Wembanyama has been the Primary Brand Endorser Axum Capital Partners ("Axum") today announced that the firm has agreed to acquire a controlling interest in BARCODE, a ...

CHARLOTTE, NC. — Axum Capital Partners, a private equity firm that invests in health and wellness-focused food and beverage brands and operators, is acquiring a controlling interest in Barcode in ...

Barcode, the US drinks brand backed by NBA star Victor Wembanyana, is selling a “controlling” stake to private-equity firm Axum Capital Partners. Wembanyama will remain involved as a shareholder and ...

NBA star Victor Wembanyama will stay on as a shareholder and strategic partner as the performance hydration brand enters its next phase of growth Axum Capital Partners has agreed to acquire a ...