Old Navy refocuses on denim after a summer traffic miss, citing improved August momentum and a Cardi B campaign as it heads ...

Beefeater’s Beefeater 0.0 spot taps “Virtual Insanity” nostalgia to position moderation as aspiration, as Pernod Ricard looks ...

maurices centers its in-store styling service in a new campaign, signaling a shift toward service differentiation in value ...

Gucci places Jin in Renaissance-style portraits for “Primavera,” using stillness and recognition cues that map to fandom ...

Amex and Sky Media team up on a Sky Sports F1 series with Guenther Steiner at Chicken George, aimed at driving Amex Business ...

LTK's agentic platform connects creator planning, selection and optimization, testing how far brands can automate without ...

Donut King's all-AI campaign uses a revived mascot to test how generative production can extend one brand idea across an ...

Fanta taps Beyblade X’s Hong Kong resurgence with a COKE+ receipt-to-entry tournament, plus pop-ups, sampling, and a ...

Liverpool launch “Feel the Anfield effect” with a third kit, lifestyle line, and a revamped global store focused on speed and ...

Dr Pepper’s ninth Fansville season uses AI, data, and modular creative to localize ads across 50 markets and improve sales ...

A practical B2B influencer marketing proposal structure for turning creator strategy, budget, measurement, rights, and risk ...

Fanta debuts four original horror characters and a trailer made with GRAiL, signaling a shift from collabs to brand-owned ...