It’s hard being a chief marketing officer for AI products, but they could find advertising inspiration from rivals and cut ...
Ads made by influencers and creators often go through shorter approval chains than most would expect—especially when brands work directly with talent.
Ads made by influencers and creators often go through shorter approval chains than most would expect—especially when brands work directly with talent.
The automaker keeps the campaign’s cast of former Heisman winners, but seeks to make its vehicles the stars with this new approach.
Oreo appears to be capitalizing on a branding opportunity arising from the viral 'Oreo-gate' moms' group chat drama.
When creating a cinematic ad for a luxury retail brand, the studio Lipstick turned to Kling AI to make its realistic—and award-winning—image-to-video film.
Subway hypes its new Doritos Hot Honey Chicken Nachos.
James Clarke, global head of media and partnerships at Newell Brands, talks about the importance of bringing different media disciplines together.
Gen Z is transforming sports fandom through creators, athlete stories and participatory experiences, requiring brands to rethink how they engage the next generation of fans.
From planning to production to the C-suite, these six Ad Age Small Agency Awards winners show how small shop talent can make ...
The new campaign, which has an edgier tone than the brand's previous work, comes after disappointing first-quarter sales.
After pulling back from DEI commitments, Target is now facing backlash and boycotts over a Halloween costume criticized as racist.