Inside GM’s Newly Updated ‘Willy Wonka Factory for Car Design’ | WSJ Open Office
7:37
YouTubeThe Wall Street Journal
Inside GM’s Newly Updated ‘Willy Wonka Factory for Car Design’ | WSJ Open Office
General Motors’ has invested nearly $2 billion into its historic 1956 technical center built by modernist architect Eero Saarinen. Inside the latest addition to its design headquarters, over 1,000 workers sculpt clay Cadillacs and Buicks and use VR to imagine car interiors. WSJ toured the design headquarters to see how GM is future proofing ...
348.3K viewsOct 24, 2024
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